What does door crasher mean




















At once the sepoys at the Kashmir Gate fired a volley at the nearest officers, of whom three fell dead. First through the gate came a company of Korean foot-soldiers, in blue uniforms. Bride and bridegroom, accompanied by the weeping crowd, proceeded to the castle gate. A rough track led to the gate, and Frank knocked loudly on an iron-studded door.

Just think about the dirt cheap electronics on Boxing Day that people line up for hours for Deals that are so good, you would literally have to be first in line crashing down the doors to get, hence the name.

Just because a company misuses the term doesn't take away from its meaning. Half the threads in the Hot Deals forum aren't what I would consider hot, but yet they remain. Then you let her get in. Then you close the door. Then you walk around the back of the car and look through the rear window. If she doesn't reach over and lift up that button so that you can get in: dump her. If she doesn't reach over and lift up that button so that you can get in, that means she's a selfish broad and all you're seeing is the tip of the iceberg.

You dump her and you dump her fast. A doorbuster—sometimes also called " door crasher or "doorsmasher"— is a strategy that serves a dual purpose. Primarily, doorbusters are all about revenue generation. Some companies have doorbuster events a few times each year to drive revenue and to clear out seasonal inventory.

The goal is to get customers into the store to buy specific items on sale and also to get them to come in and look around at what other items the store has to offer. The idea behind the "limited time" strategy is to get customers to rush into a particular store in order to take advantage of these deals, but also to dissuade them from going into a competitor's store.

Based on the strategy, a doorbuster has the same goal as the " loss leader strategy ," which seeks to attract customers by offering an item at a deeply discounted price, often at a loss.

One of the biggest seasons for doorbuster events is the holiday shopping season, which runs from before Black Friday through Christmas. Black Friday—the day after Thanksgiving in the United States—kicks off the holiday shopping season. Boxing Day, the first weekday after Christmas, is a traditional shopping day in the United Kingdom, Canada, Australia, and Commonwealth countries.

Generating strong revenue during this key time period is important to close out the year, and doorbusters are effective tools for achieving revenue goals. During these shopping-event days, stores tend to open far earlier than usual, such as midnight or even late on Thanksgiving evening though the majority of stores won't be open on Thanksgiving in the pandemic year of Many retailers don't enjoy doorbuster events because of the stress such events put on employees, but are compelled to participate to keep up with competitors and attract bargain-hungry customers into their establishment.

In , retailers are changing their approach to the holiday shopping season to comply with social distancing recommendations due to the COVID pandemic. For example, Target, Best Buy, Walmart and Kohl's decided not to open brick-and-mortar locations on Thanksgiving day to prevent the crush of crowds seeking doorbuster deals.

Many retailers also started running sales promotions as early as October both in store and online. Doorbusters may be limited by the number of items available or by the amount of time they are priced at a certain discount level before they revert to their normal price.

Such doorbuster sales may employ a small-print disclosure of "while supplies last. The number of Americans who shopped in stores during Thanksgiving weekend in , according to the National Retail Federation. When a very small number of deeply discounted doorbuster items are offered—and they invariably sell out fast—offering a similar but more expensive item at full price may constitute a " bait and switch.



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